Friday Dec 09, 2022

After 10 years, ‘Toyota-ism’ takes root in Tohoku as force for reconstruction – The Japan Times

Ten years have passed since Toyota Motor East Japan Inc. first established itself in Ohira, Miyagi Prefecture, on July 1, 2012. Under the initiative of Toyota Motor President Akio Toyoda, this “northern base” was created by merging Kanto Auto Works in Yokosuka, Kanagawa Prefecture, Central Motor in Ohira and Toyota Motor Tohoku in Taiwa, Miyagi Prefecture.

“There will be no recovery of Japan without the recovery of the Tohoku region. Toyota Motor East Japan will be its driving force,” Toyoda said at the time, expressing his determination to transform the new company into Toyota group’s third base behind similar operations in the Chubu and Kyushu regions.

Unable to view this article?

This could be due to a conflict with your ad-blocking or security software.

Please add japantimes.co.jp and piano.io to your list of allowed sites.

If this does not resolve the issue or you are unable to add the domains to your allowlist, please see this support page.

We humbly apologize for the inconvenience.

In a time of both misinformation and too much information, quality journalism is more crucial than ever.
By subscribing, you can help us get the story right.

SUBSCRIBE NOW

PHOTO GALLERY (CLICK TO ENLARGE)

Source: https://www.japantimes.co.jp/news/2022/07/25/business/corporate-business/toyota-east-japan-tohoku/

Leave a Reply

Your email address will not be published.

Back to Top